How to become a bookie in 2022

Do you want to become a bookie? Perhaps you have always wanted to be one but you aren’t sure how to go about it, or perhaps you just haven’t had the courage to take the next step. Either way, becoming a bookie has never been easier, especially when you partner with BookieHelper. This article will take you through all you need to know to become a successful bookie.

Have the motivation to become a bookie

If you are considering becoming a bookie for the first time, you need to be motivated. When people ask us how to become a bookie, we explain that the most important thing is realizing that you only get out of it what you put in.

This means you need the motivation to get out there, set up your bookie business, build your player base, and maintain it. It can be as much work or as little as you like, but your success is relative to the effort you make. If you want to become a bookie and be successful, you need motivation, drive, and the desire to make money!

Find the right partner

Once you have made the decision to become a bookie and you know you have what it takes, it is time to find the right partner. Previously, bookies would work offline or informally, taking notes in books or spreadsheets. But this is not effective, nor is it professional.

In 2022, you need a smart and functional bookie website that allows your players to place their wagers online. For bookies, it is often not feasible to invest in an online betting platform built from scratch as this can run into tens or even hundreds of thousands of dollars. Instead, the smartest choice for those that want to become a bookie is a per-head betting site partner. BookieHelper is the perfect example of a partner for bookies that offers all the bookie services they need to become a bookie and run a successful bookie business.

What is per head?

When you partner with BookieHelper, you avail yourself of the per-head betting model. This is where we provide you with a fully-fledged betting site where your players can log in and wager, and we only charge you per head. In other words, you do not pay an upfront fee or a percentage of your wagers, nor do you pay a set amount that we determine every week or month. Instead, you just pay a small fee for each active player per week. For example, if you have 100 players registered with your bookie site but only 50 of them bet in one week because it is off-season, then you only pay a small amount for those 50 over that week.

This is the smartest way for bookies to build their business as it does not penalize them for growing or scaling back, nor does it run the risk of operating at a loss during the off-season. With this model, you only pay for the players that are bringing in revenue, meaning more profit and flexibility for you!

Get your bookie site

Once you have decided to partner with BookieHelper, the next stage is to get your bookie site. We offer a free, standard template site to all bookies. This allows your players to create a unique account, log in, and place bets with you based on the lines and odds you offer. It also gives you a unique login and access to a dashboard to customize every aspect of betting and player activity and to keep track of every bet placed.

This service includes pre-game sports betting odds, a racebook, a prop builder, and an online casino with video games, poker, and slots. In terms of other features, you get a live bet ticker, multilingual and multi-channel customer service, live bet alerts via SMS, and an account manager. All of this is completely free, and you just pay a small pre-negotiated fee per active player per week.

If you want a personalized and custom design website completely unique to you, then we can provide that service from our in-house team. It comes with a small fee, but we are able to create logos, branding, and anything else and implement it onto your bookie site. You can also choose to incorporate dynamic live betting or live casino offerings as well, but these come with an extra price that can be discussed with us if you decide to go for it.

Customize your offerings

Once you have picked your site and set it up, our team will help you customize every aspect of your site and offerings. We can configure your player account settings and needs, parlay configurations, juice setups, limits by sport or wager, sub-agent access rights, or anything else. Additionally, you can choose settings that go across the board or that just apply to certain clients at certain times.

Whatever you want, we are here to help. We can even help you analyze your player’s betting habits and advise you on how to improve risk management. The level of customization BookieHelper provides is above and beyond our competitors, bringing you the most personalized level of support possible.

Build your client base

Getting set up with BookieHelper can take as little as a few minutes, so once you are ready to go, it is time to build your client base. It is likely you already have some clients, but you need to keep building on this. It is inevitable that some players will become inactive or close their accounts over time. Therefore, you need to keep adding to them. This can be done through networking, hanging out at games and sports bars, and using the online world to spread the word. It is important to keep putting yourself out there and even offering incentives for new clients to ensure your revenue stream continues to increase.

Keep growing!

Once you have taken heed of all these points and put them into practice, the only way is up. Becoming a bookie is not hard, but remaining on top requires work. But for everything related to your bookie business, BookieHelper is here to lend a hand. We offer technical support, guidance, advice, analysis, and much, much more. The online betting sector is booming, and there has never been a better time to get involved. So, what are you waiting for? Become a bookie today and partner with the best in the business.